Menu DevelopmentRecipe StandardisationF&B Operations
Kerabu by Arang Hawker Stall
Client: Kerabu by ArangIndustry: F&B
02
The Challenge
Translating a fine-dining Malay concept into a viable hawker format while maintaining quality, consistency, and the brand identity that made Arang special.
The Solution
We standardised all recipes for hawker-scale production, designed an efficient kitchen workflow for a single-stall setup, and built a content-driven social media strategy that grew organically to 14.2K followers.
The Results
14.2K
Organic Followers
CNA, 8days
Press Features
12+
Recipes Standardised
$0
Paid Marketing